The Seefeld Family was a proud and hardworking family in the early twentieth century in South Texas, most notably in Alice, Texas, the heart of the oil field industry. Successful and prosperous in Wisconsin, the Seefelds invested money into agricultural and oil interests in Jim Wells County. They were one of the first families to invest in oil, and on September 25, 1920 they formed the Diamond S Oil Company. The first oil well in Jim Wells County was drilled. Unfortunately it blew out resulting in the loss of much of the investment, the ranch and farming plots. The Seefeld Family will be remembered for their hard work,their ambitions and the risks they took in the oil and agricultural industries.